Agricultural products logistics development strategy based on the docking of farmers and consumers

“agricultural super-docking” has many advantages, but it also had many disadvantages, such as low efficiency, high barriers to entry, many restrictions and so on. To solve the problems on the docking of farmers and supermarkets, the mode of “docking of farmers and consumers” based on it was put forward. Constructing the agricultural product logistics mode may reduce the circulation link and make farmers and consumers direct docking and overcome the shortcomings of information asymmetry, so both farmers and consumers benefit from it.